Or British Airways as it is usually known.
I tried booking a flight for Monday week and saw BA had a really cheap flight at £60 one way. It was there on their own site and on various agencies and aggregators. It was there yesterday and there again today.
And when you try to book it? It doesn’t exist. BA says it ‘has just sold out’ (repeatedly) while the 3rd party sites say there is some sort of problem. You wonder if this is some sort of switch and bait operation where you are lured into the site and then settle for something rather more expensive.
Ring the BA phone line and they have no idea. They have nothing to do with the website and cannot see what you are seeing. This is not so much pathetic service as disturbing. If its telesales and online systems are not aligned then this company is in big trouble.
I fly 95% of the time between here and the UK with Easyjet and never have a problem like this.